Cast it #2

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“Cast it” is a publication typeset in CAST fonts. Number 2 publishes, as a sample text, the first two chapters of The printer’s grammar, a manual for typesetters written and published by John Smith in London in 1755.

As James Mosley notes in his preface, Smith often refers to Moxxon and his Mechanick exercises (1683-1684), but unlike most manuals of the time he does not rely on it. From several passages in The printer’s grammar (some of which can be found in these excerpts), it is evident that Smith had learnt his trade as a typographer in Germany and was also familiar with French and Dutch practices. In short, he was an entrepreneur and European citizen ante litteram.

CAST is a digital type foundry that shares Smith’s entrepreneurial and cosmopolitan spirit by promoting international debate on typographic issues. In addition to “Cast it”, CAST publishes articles on the science, history and culture of type on its website.

Co-produced with CAST Cooperativa Anonima Servizi Tipografici
Type designers: Andrea Amato, Erasmo Ciufo, Alessio D’Ellena, Giovanni de Faccio, Riccardo De Franceschi, Rafael Dietzsch, Riccardo Olocco, Luciano Perondi
Preface by James Mosley
Book design by Riccardo Olocco
Editing by Massimo Gonzato, Riccardo Olocco

16.5 × 24 cm
48 pages
English
Issn 2531-765
Isbn 978-88-98030-10-1
First published December 2017

Description

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    “Cast it” is a publication typeset in CAST characters. Issue 4 presents Fournier’s preface to Modéles de caracteres de l’imprimerie (1742) followed by Harry Carter’s English version (1930) commented by James Mosley (1995). The preface is by Sébastien Morlighem.

    In 1736, the French engraver and typefounder Fournier le jeune (1712-1768) began producing new typefaces in his foundry in Paris. Six years later, he published the type specimen book Modéles de caracteres including a “Notice to lovers of printing” that we are happy to republish. In this text, Fournier traces a history of typography by talking about his most famous colleagues who preceded him. He describes his aesthetic choices, explains his system of point measurement of typefaces and reasoning on the need to produce them in new bodies. He concludes by pledging to improve his typefaces and the quality of French printing.

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    Writing, letterforms and typefaces are part of Lazy Dog’s DNA, the name of the publishing house is there to suggest it. This is why we took up the invitation of the Cooperativa Anonima Servizi Tipografici to create “Cast it”, the annual publication that responds to two needs: to promote the history and culture of typeface together with foundry typefaces.

    “Cast it” issue 1 uses the entry ‘Foundry typeface’ from the Dictionary of Arts and Crafts as a sample text to showcase CAST typefaces. This 1769 text is – as James Clough notes in the preface – the first contribution on the subject ever published in Italian.

    Co-produced with CAST Cooperativa Anonima Servizi Tipografici
    Type designers: Erasmo Ciufo, Alessio D’Ellena, Giovanni De Faccio, Rafael Dietzsch, Riccardo Olocco, Luciano Perondi
    Preface by James Clough
    Book design by Alessio D’Ellena
    Editing by Massimo Gonzato, Riccardo Olocco

    16.5 × 24 cm
    48 pages
    English (original text in Italian)
    Issn 2531-765
    Isbn 978-88-98030-05-7
    First published December 2016

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    “Cast it” is a periodical publication composed in CAST characters. Issue 3 offers the transcription of Der Schriftgiesser together with its English translation.

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    The excerpt focuses on De Vinne’s summaries of electrotypes, stereotypes, printing presses and especially his analyses of typeface wear. As pointed out by Paul Shaw in his preface: “De Vinne’s account of typography, typesetting and printing is that of a large-scale commercial printer” […] “His language is lucid and easily understood by a modern reader in contrast to that of Moxon, Fournier, or even Mackellar.”

    Co-produced with CAST Cooperativa Anonima Servizi Tipografici
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    16.5 × 24 cm
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Cast it #2

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